diff --git a/.gitignore b/.gitignore
index 98dd3bb..d34ee5b 100644
--- a/.gitignore
+++ b/.gitignore
@@ -58,6 +58,8 @@ docs/plans/material_treinamento/*.pdf
 # Repo metadata
 !/.claude-plugin/
 !/README.md
+# Logomarca e imagens da marca usadas no README (sem isto, /* engole a pasta em silêncio)
+!/assets/
 !/FLUXO-DE-TRABALHO.md
 !/tests/
 # /scripts/ ficou de fora da whitelist e o sync-sonar-rules.cjs NUNCA foi versionado:
diff --git a/assets/brand/avatar-512.png b/assets/brand/avatar-512.png
new file mode 100644
index 0000000..889f03a
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diff --git a/assets/brand/social-preview.png b/assets/brand/social-preview.png
new file mode 100644
index 0000000..c53a6c2
Binary files /dev/null and b/assets/brand/social-preview.png differ
diff --git a/assets/brand/wordmark-on-dark.svg b/assets/brand/wordmark-on-dark.svg
new file mode 100644
index 0000000..ffb0ccd
--- /dev/null
+++ b/assets/brand/wordmark-on-dark.svg
@@ -0,0 +1 @@
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diff --git a/assets/brand/wordmark-on-light.svg b/assets/brand/wordmark-on-light.svg
new file mode 100644
index 0000000..3171071
--- /dev/null
+++ b/assets/brand/wordmark-on-light.svg
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