diff --git a/build.gradle b/build.gradle
index 5d77fa3..c7c6a1f 100644
--- a/build.gradle
+++ b/build.gradle
@@ -8,7 +8,7 @@ plugins {
 }
 
 group = 'com.flexcodelabs'
-version = '0.0.61'
+version = '0.0.62'
 description = 'Flextuma App'
 
 java {
diff --git a/src/main/java/com/flexcodelabs/flextuma/core/enums/SmsLogStatus.java b/src/main/java/com/flexcodelabs/flextuma/core/enums/SmsLogStatus.java
index 1bc2806..8cf8cd9 100644
--- a/src/main/java/com/flexcodelabs/flextuma/core/enums/SmsLogStatus.java
+++ b/src/main/java/com/flexcodelabs/flextuma/core/enums/SmsLogStatus.java
@@ -5,5 +5,6 @@ public enum SmsLogStatus {
     PROCESSING,
     SENT,
     FAILED,
-    DELIVERED
+    DELIVERED,
+    READ
 }
diff --git a/src/main/java/com/flexcodelabs/flextuma/modules/dashboard/services/DashboardService.java b/src/main/java/com/flexcodelabs/flextuma/modules/dashboard/services/DashboardService.java
index a91e30b..c7edbff 100644
--- a/src/main/java/com/flexcodelabs/flextuma/modules/dashboard/services/DashboardService.java
+++ b/src/main/java/com/flexcodelabs/flextuma/modules/dashboard/services/DashboardService.java
@@ -37,7 +37,7 @@
 @RequiredArgsConstructor
 public class DashboardService {
 
-    private static final EnumSet<SmsLogStatus> SUCCESS_STATUSES = EnumSet.of(SmsLogStatus.SENT, SmsLogStatus.DELIVERED);
+    private static final EnumSet<SmsLogStatus> SUCCESS_STATUSES = EnumSet.of(SmsLogStatus.SENT, SmsLogStatus.DELIVERED, SmsLogStatus.READ);
     private static final EnumSet<SmsCampaignStatus> ACTIVE_CAMPAIGN_STATUSES = EnumSet.of(
             SmsCampaignStatus.SCHEDULED,
             SmsCampaignStatus.PROCESSING);
diff --git a/src/main/java/com/flexcodelabs/flextuma/modules/whatsapp/controllers/WhatsAppWebhookController.java b/src/main/java/com/flexcodelabs/flextuma/modules/whatsapp/controllers/WhatsAppWebhookController.java
index 3f37849..d6d141d 100644
--- a/src/main/java/com/flexcodelabs/flextuma/modules/whatsapp/controllers/WhatsAppWebhookController.java
+++ b/src/main/java/com/flexcodelabs/flextuma/modules/whatsapp/controllers/WhatsAppWebhookController.java
@@ -134,15 +134,34 @@ private void updateDeliveryStatus(Map<String, Object> payload) {
         }
     }
 
+    // sent < delivered < read: Meta's status callbacks can arrive out of order (or duplicated),
+    // and without this a late "delivered" retry could visibly regress an already-READ message's
+    // blue ticks back to gray. FAILED isn't in this progression -- it's a terminal outcome, not
+    // a step past it.
+    private static final List<SmsLogStatus> DELIVERY_PROGRESSION = List.of(SmsLogStatus.SENT, SmsLogStatus.DELIVERED, SmsLogStatus.READ);
+
     @SuppressWarnings("unchecked")
     private void applyStatus(SmsLog logEntry, String status, Map<String, Object> raw) {
-        if ("delivered".equalsIgnoreCase(status) || "read".equalsIgnoreCase(status)) logEntry.setStatus(SmsLogStatus.DELIVERED);
-        else if ("failed".equalsIgnoreCase(status)) { logEntry.setStatus(SmsLogStatus.FAILED); logEntry.setError(extractErrorMessage(raw)); }
-        else if ("sent".equalsIgnoreCase(status)) logEntry.setStatus(SmsLogStatus.SENT);
+        SmsLogStatus next;
+        if ("read".equalsIgnoreCase(status)) next = SmsLogStatus.READ;
+        else if ("delivered".equalsIgnoreCase(status)) next = SmsLogStatus.DELIVERED;
+        else if ("failed".equalsIgnoreCase(status)) next = SmsLogStatus.FAILED;
+        else if ("sent".equalsIgnoreCase(status)) next = SmsLogStatus.SENT;
         else return;
+
+        if (next != SmsLogStatus.FAILED && isDeliveryRegression(logEntry.getStatus(), next)) return;
+
+        logEntry.setStatus(next);
+        if (next == SmsLogStatus.FAILED) logEntry.setError(extractErrorMessage(raw));
         smsLogRepository.save(logEntry);
     }
 
+    private boolean isDeliveryRegression(SmsLogStatus current, SmsLogStatus next) {
+        int currentIndex = DELIVERY_PROGRESSION.indexOf(current);
+        int nextIndex = DELIVERY_PROGRESSION.indexOf(next);
+        return currentIndex >= 0 && nextIndex >= 0 && nextIndex < currentIndex;
+    }
+
     private String extractErrorMessage(Map<String, Object> raw) {
         Object errors = raw.get("errors");
         if (!(errors instanceof List<?> list) || list.isEmpty() || !(list.get(0) instanceof Map<?, ?> first)) return null;