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Swarna452002/README.md

Hi, I'm Swarnamayee Kar 👋

Business Analyst | Data Analyst

I am an analytics professional transitioning into Business Analytics and Product-focused roles, with a strong interest in using data to understand business problems, customer behavior, and product performance.

I enjoy working across the analytics lifecycle — from understanding a business problem and exploring data to identifying patterns, building dashboards, and translating findings into actionable business insights.

Skills & Tools

Analytics & Data

  • SQL
  • Python
  • Excel
  • Data Cleaning & Exploratory Data Analysis
  • Business & Customer Analytics

Visualization & BI

  • Power BI
  • DAX
  • Data Modeling
  • Dashboard Development

Business & Product Analytics

  • KPI Analysis
  • Customer Segmentation
  • Churn Analysis
  • Funnel & Performance Analysis
  • Revenue & Sales Analytics
  • Product & Category Analysis
  • Business Insights & Decision Support

Featured Projects

Telecom Customer Churn Analysis

Analyzed customer behavior and churn patterns to identify customer segments, key churn drivers, and opportunities for improving customer retention.

Tools: Python | Pandas | Power BI | DAX

View Project →

Zepto-Inspired Quick Commerce Analytics

Built an end-to-end analytics project using SQL and Power BI to analyze customers, orders, products, revenue, ratings, and delivery performance.

Tools: SQL | Power BI | DAX | Data Modeling

View Project →

Areas of Interest

  • Business Analytics
  • Data Analytics
  • Product Analytics
  • Customer Analytics
  • Business Intelligence
  • Product Management
  • Consumer & Market Analytics

Connect With Me

Pinned Loading

  1. Telecom_Customer_Churn_Analysis Telecom_Customer_Churn_Analysis Public

    End-to-end telecom customer churn analysis using Python, Logistic Regression and Power BI to identify churn patterns, customer segments, and key retention insights.

    Jupyter Notebook

  2. Zepto-Quick-Commerce-Analytics Zepto-Quick-Commerce-Analytics Public

    SQL and Power BI analysis of customer behavior, product performance, revenue trends, and delivery operations.