Context
GiveButter donors give once and disappear. We need a monthly touch program to convert them to recurring or higher-tier giving.
Done looks like
- Donor list segmented by amount + recency
- Monthly touchpoint cadence (impact update, ask, thank-you rotation)
- Tracked in a sheet/CRM with open rates
Notes
Not infra. A volunteer with email/community instincts can own this end-to-end.
Context
GiveButter donors give once and disappear. We need a monthly touch program to convert them to recurring or higher-tier giving.
Done looks like
Notes
Not infra. A volunteer with email/community instincts can own this end-to-end.